John Taylerson FCIM, MBA, Chartered marketer
John has spent his life in food and drink. Growing up on a small farm, milking cows and driving tractors from a very early age through to learning every step of the supply chain including:
His knowledge and experience of the supply chain and in particular NPD, Marketing and Sales has grown from starting several food and drink companies from scratch devising production, processing and marketing. In some cases John was able to get products onto the shelves of retailers within a matter of months.
His experience includes working on projects for the Minister of Agriculture through being an expert witness in a high court case looking at sports drinks. He is also a Fellow of the Institute of Marketing and chaired the Food, Drink and Agriculture Group for many years.